E-commerce Executive (Innisfree)

Key Account Management (KAM) – TikTok Shop

Employee Type: 3rd Party Contract (potential for conversion to a permanent position).

Brand: INNISFREE

Job Summary

• Manage day-to-day operations of INNISFREE’s official store on TikTok Shop, ensuring smooth execution of sales campaigns, promotions, product listings, pricing, and merchandising activities.

• Coordinate with internal teams and TikTok Shop platform representatives to implement campaign plans, optimize store performance, and achieve assigned sales targets.

• Monitor sales performance, platform activities, and operational KPIs to identify issues and support timely improvements.

Principal Accountabilities

• Daily Store Operations: Manage daily operations of INNISFREE’s official TikTok Shop, including product listing, SKU updates, pricing, promotional mechanics, vouchers, and store merchandising.

• Campaign Execution: Implement sales campaigns and promotional activities according to the approved annual, quarterly, and monthly plans, ensuring timely and accurate execution.

• Platform Coordination: Work closely with TikTok Shop representatives to register campaigns, secure promotional slots, coordinate platform programs, and follow up on visibility and funding support.

• Sales Performance Monitoring: Track daily and monthly sales performance against targets, monitor key metrics, and promptly identify gaps or issues requiring corrective actions.

• Stock and Sales Forecasting: Monitor sell-out performance, stock availability, and inventory levels; coordinate with the Demand Planning team on replenishment and inbound stock requirements.

• Content and Merchandising Coordination: Collaborate with Brand, E-commerce Content, and Digital Marketing teams to update product pages, optimize product visuals and content, and implement onsite merchandising activities.

• Promotion and Pricing Management: Set up and monitor promotional mechanics, product discounts, vouchers, and pricing updates in line with approved plans and company guidelines.

• Performance Analysis and Reporting: Prepare regular sales and campaign performance reports, analyze traffic, conversion rates, and promotional effectiveness, and provide actionable recommendations to improve results.

• Competitor Monitoring: Monitor competitors’ pricing, promotions, campaigns, and store activities on TikTok Shop to support day-to-day business decisions.

Job requirementsQualification and Experience• Education: Bachelor Degree in relating fields.• Experience: at least 3+ years of similar experience (i.e. key account management on ecommerce platforms).• Previous exposure to cosmetics, health and beauty, FMCG products is preferred.• English: conversational levelSkill Sets• Have excellent communication skills with the ability to deliver concepts and ideas with clarity.• Computing: MS Office, especially Excel.• Familiarity with web analytics software and digital marketing tools is a big plusPersonal Attributes• Highly collaborative personality.• Flexible and innovative thinker• Strong attention to details and aesthetics• Self-motivated, committed, determined, diligent and trustworthy nature.• Hardworking, able to work under high pressure to meet deadlines.• Able to work autonomously and be a dedicated team player in a fast paced and dynamic environment.

Thưởng

13th monthly salary.

Personal health insurance coverage