SOCIAL MEDIA & MARKETING SPECIALIST (Full – time Night Shift)

CHI TIẾT CÔNG VIỆC:

Vị trí này chịu trách nhiệm lên ý tưởng và tạo nội dung hấp dẫn về các sản phẩm vay, quy trình phê duyệt, và câu chuyện thành công của khách hàng để đăng tải trên các kênh truyền thông xã hội. Đồng thời, bạn sẽ hỗ trợ các Chuyên viên Tư vấn Khoản vay xây dựng thương hiệu cá nhân và chuyển đổi khách hàng tiềm năng thông qua việc phản hồi tin nhắn và bình luận.

NHIỆM VỤ CHÍNH:

Content Creation & Posting

• Brainstorm and create engaging content (posts, captions, and short-form video concepts) covering loan products, approval processes, Loan Advisor spotlights, client testimonials, and company branding.

• Plan and execute regular posting schedules across company social channels and personal profiles managed by Loan Officers / Loan Advisors.

• Act as a Social Media Assistant for LOs/LAs, helping them build professional personal brands and creating tailored marketing collateral.

Social Messaging & Lead Conversion

• Promptly respond to messages (Inbox) and comments across social platforms with a professional and consultative tone.

• Engage prospects in initial consultations to understand their borrowing needs, address basic inquiries, and qualify/convert chat leads into actionable prospects.

Ads Support & Market Research

• Conduct market research on competitors and borrower to extract actionable insights for video concepts, ad copy, and campaign angles.

• Build social channels and assist in running ad campaigns (Facebook Ads, TikTok Ads) to drive inbound messaging leads

Education & Experience:

• Bachelor’s degree or Associate degree in Marketing, Communications, PR, or related fields.

• At least 6 months of experience in Content/Social Marketing and Customer Service (Prior experience in Mortgage, Banking, Real Estate, or Insurance is highly preferred)

Skills & Competencies

• Effective Chat & Messaging Skills: Quick response rate, strong interpersonal skills, and a consultative mindset to qualify and convert chat leads into booked consultations.

• Basic understanding or quick learning ability regarding mortgage/loan processes (interest rates, qualification criteria, underwriting).

• Self-motivated, highly accountable, and excellent time management skills (Must be 100% focused on this single role).

Preferred skills:

• Basic Video Editing Skills: CapCut, Canva, Adobe Premiere, or similar tools.

• Customer Service Experience: Prior experience in customer service is a plus.

Copywriting, Facebook Ads, Marketing, Quảng Cáo

• Competitive Salary and Monthly Bonus based on performance.

• 12 days paid leave per year.

Thưởng Tháng 13, Tiệc liên hoan, Văn Phòng Tiện Nghi, đào tạo nội bộ