Growth Marketing Executive - Product-Led Growth (Global)

CHI TIẾT CÔNG VIỆC:

Some workflows are already in place for you to run and improve; others you will build from scratch. Either way, you will always have support from the PLG BU Head and brainstorm ideas together with the team.

NHIỆM VỤ CHÍNH:

• Organic User Acquisition: Grow learner sign-ups from organic channels.

• UGC Content: Plan, brief and produce UGC-style content that drives sign-ups.

• Build & Test Funnels: Build landing pages and funnels with AI coding tools (vibecoding) to test new growth ideas, deploy them, and coordinate with the tech team when needed.

• Product-Led Conversion: Improve the journey from sign-up to activation to paid order: onboarding, lifecycle messages, offers and checkout.

• Automation: Run and improve existing automation workflows (n8n or similar) and build new ones when needed.

• Test & Learn: Run experiments, read the results and share learnings with the team.

• Work closely with the PLG BU Head and the Product-Tech team.

• 1-3 years of experience in growth marketing or a related role, with a solid foundation in funnels, acquisition, activation, conversion and retention.

• Understands the basics of product-led growth (PLG).

• Proficient in English for professional work: B2 level or equivalent (e.g. IELTS 6.0+ / TOEIC 750+). A certificate is not required.

• Uses AI as a core daily work tool.

• Hands-on experience building automation workflows with n8n, Make, Zapier or Google Apps Script.

• Good sense for short-form and UGC content.

• Data-driven mindset: comfortable with conversion rates, forming hypotheses and reading test results.

• Fast, proactive and curious; enjoys learning and trying new things.

Marketing, Phân Tích Thị Trường, SEO website, Google Ads, Facebook Ads

• Salary: 15.000.000 - 18.000.000 VND gross/month, based on experience and qualifications

• Ownership & Growth: Work directly with the PLG BU Head

• Tools & Experimentation: Get the tools you need to do your work, unlimited room to experiment, and always the chance to try something new

• Insurance: Full participation in social, health, and unemployment insurance as regulated by Vietnamese law.

• Training & Development: Access to internal training programs and external expert-led workshops.

• Company Events: Year-End Party, annual summer trip, and internal team-building events (if any).

• Celebrations & Occasions: Birthday gifts, wedding/funeral support and more.

• Wellness: Participation in company sports clubs.

• Work Culture: Young, open-minded, and result-oriented team that values individual opinions.

Đồng Phục, đào tạo nội bộ, Văn Hóa Công Ty Tốt, Thưởng Tháng 13, Thưởng Lễ-Tết, Team Building, Tăng lương, Nghỉ thứ 7&chủ nhật, Nghỉ Phép Năm, Môi Trường Năng động